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<div id="productAbstract">

		
			<p id="updated">Posted  on 09/05/03</p>
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			<h2>Sex is a pretty stale way to sell suds</h2>
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<p class="byline">
								
                                
 JOHN HEINZL
									
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<li class="bio">| <a href="http://www.theglobeandmail.com/opinions/columnists/John+HeinzlBio.html" title="Read the biography of John Heinzl"><abbr title="Biography">Read Bio</abbr></a></li>
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			Beer, babes, bikinis -- yawn.Watching the new batch of beer commercials this spring, one has to wonder two things: First, did Labatt and Molson hire a bunch of Viagra-popping 23-year-olds to create this stuff?
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	<p class="note">The full text of this article has <em class="wordlength">874 words</em>.</p>

	
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	 <ul id="tabs">
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