Posted on 20/08/03
The running shoe fits for AdBusters
AdBusters Media Foundation will soon have a new, unlikely role in its perpetual battle against the global corporations it lambastes in the pages of its magazine: sneaker peddler.Vancouver-based AdBusters, the slick and supercynical anti-consumption magazine with a circulation of 120,000, is venturing into the competitive world of sneaker manufacturing -- a market dominated by Nike, AdBusters' arch-nemesis and frequent target of its "culture jamming" publicity campaigns.
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