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Posted on 17/01/04

Return of the short-fingered vulgarian

Last week, NBC decided to follow up its never-fail and moribund Friends with the debut of The Apprentice, a show in which 16 frantic candidates will attempt to win a high-salaried position within Donald Trump's empire. The first episode has already been rerun, and the show is indisputably pop heat-score: Its ratings are soaring, and David Letterman has begun to speculate, like many of us, as to how "insane" Trump's hair actually is.

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